ForwardKeys recently published a report on Iran Tourism’s high potential. We read the highlights here.

A year after JCPOA and re-joining Iran to the World's Economy, the country is catching the eyes of international travelers. Old heritage of Persia and shining outlook of doing business in Iran, made the country on headlines of many news, especially hoteliers and tourists worldwide. 

ForwardKeys recently published a report on Iran Tourism’s high potential.According to the website,it predicts future travel patterns by crunching and analyzing 14m booking transactions a day. It is used by companies operating in the global travel ecosystem to monitor and anticipate traveler arrivals and stay ahead of the trends from a particular origin market at a specific time. We read the highlights here.

International Arrivals & International Air Capacity to Iran: 2012 to 2016

• Iran has seen three years in a row with double-digit growth in international arrivals and scheduled international air capacity.

International Arrivals in Iran in 2016

• International arrivals in Iran enjoyed positive monthly growth throughout 2016, except in June. The drop in June and higher than average peaks in May and July were partly due to the timing shift of Ramadan, which fell 12 days earlier in 2016 than 2015.

International Arrivals in Iran in 2016: Top Source Markets

• Key source regions for Iran are Europe, North America and the Middle East, together contributing 83.7% of international arrivals in 2016. Among the Top 12 origin countries, only Pakistan and China were outside the key source regions. Traveler profiles for these two origins are very different: 40% of Chinese travelers to Iran in 2016 were for business, while Pakistan only saw 5%.

Forward Looking International Arrivals in Iran January to June 2017

• Forward bookings for the first half of 2017 are 14.8% ahead, based on issued bookings as of 1st January 2017. The negative variation in March and the strong positive variation in April is due to the timing of Easter, which falls three weeks later in 2017.

Forward Looking International Arrivals in Iran Jan to Jun 2017: Highest Growth Source Markets

• Key origin region has not changed comparing forward bookings to the 2016 final arrivals, while top performers in terms of year-on-year variations reflects the importance of air connectivity improvement to boost arrivals:

• Italy is benefiting from Alitalia and Iran Air tripling their scheduled seats since Nov-2016
• The Netherlands is connected by one more daily flight from Amsterdam to Tehran by KLM since Oct-2016.
•  An increasing volume of Belgian travelers are using Amsterdam to transfer to Iran, while Swiss travelers tend to route via Vienna, from where Austrian Airlines is doubling the scheduled seats during H1 2017.

You can read the full report here, please.

Date: 23.Jan.2017

Photo source: The Internet, Real Iran website